An interactive tour composed of interconnected 360° images, allowing consumers to digitally walk through your establishment. This tour becomes connected to your business anywhere it appears in the Google universe.
It will drive sales. Exposure to a virtual tour will increase the probability that a consumer will visit a particular establishment- increased foot traffic results in increased sales. Two studies have been conducted in cooperation with Google to prove the effectiveness of Virtual Tours: Ipsos, 2014 ; Google independent study, 2015 .
I have a strong background in Marketing and Sales. As opposed to someone who specializes solely in photography, I approach my photoshoots through a marketer's mind, knowing how consumers think, and how to modify their behavior. Understanding that the world of Virtual Tours is relatively new, I am constantly analyzing the metrics of my Virtual Tours and fine tuning my practices. I can also provide the viewing metrics of your tour, as well as actionable insights which can be used to increase the likelihood of purchasing behavior.
An appointment is arranged, ideally for a time when the location has no/limited customers (before opening, after closing, etc.). Approximately 30-75 minutes will be needed for the photography, depending on the breadth of the tour. The pictures will be individually color corrected to ensure they look great (especially the brand colors), and any other changes required will be made. The pictures are then uploaded into the Google universe where they will be connected into a tour and linked to your business. The time needed from photography to finished virtual tour is generally less than a week.
Please contact me for pricing information.